B2B Print Ad Sales Continue Steady Decline in 2013

The first third of the year proved to be a tough one for B2B print ad sales, per the latest Business Information Network (BIN) data from the Association of Business Media (ABM). After declining by 4.8% last year, total Q1 ad sales this year dropped by 6.2%, from $1.83 billion to $1.72 billion. The second quarter didn’t start much better, with sales falling by about 5.5% year-over-year. (more…)