Youth More Likely Than Their Elders to Have a Positive View of the Ad Industry

Some good news for the future of the advertising and PR industry: youth are more likely to perceive it a positive light than their older counterparts, according to recent survey results from Gallup. The bad news? Even among youth, the advertising and PR industry gets lower grades than many others. The 43% of 18-29-year-olds who view the industry positively beats the 33% of 65-and-overs who concur, but lags other industries such as the legal field (49%) and the reputationally-challenged airline industry (47%). (more…)